Great question! First off, our team has graduate-level training in economics and models data for a living. With us, you’re getting a full blown research team at your disposal. We bring an informed analytical approach to betting unlike any of the touts out there.

Second, touts have a few easy tells that they’re not trustworthy.  

They promise absurd win rates and “locks”.

Anyone claiming they win 70% of all their bets and have picks that can’t lose are just scamming you. Their “locks” tend to just be heavy moneyline favorites that still lose.  

We are transparent about what sharp betting looks like and the ups and downs that will happen over a season. Like true professionals, we target a win rate of 55-57%. How we make money is by identifying positive expected value bets (aka good bets) and capitalizing on the volume. We expect to make about 80 bets in NFL and 150 in college football. Oh, and there is no such thing as a lock! 

They sell you a lifestyle of riches by showing you fancy cars and big piles of money and convince you that only they know the secret to betting.

The truth is sports betting is a grind and sharp players are limited at recreational books meaning anyone bragging about betting $50,000 on a random game is only getting that action down because of one reason: the sportsbook knows he’s a losing bettor. 

We focus on making you a winning bettor by providing educational articles and videos and discussing the core concepts of smarter betting on our weekly podcast during the football season

They don’t show you their record. And you know why. 

All of our picks can be seen on our historical picks page as well as our Betstamp account. 

We’ve spent years perfecting our models by using the right weight of various predictive individual and team statistics and backtest them to ensure they’re effective. Again, we perform data analysis professionally so it’s easy for us to take our training and apply it to sports

While we don’t disclose everything that goes into our model, we do routinely talk about some of the key variables during our weekly podcast during the football season (hint: these are stats you never hear about on ESPN). 

At BTB Analytics, we focus on showing you where and how much value is and is not available in any given bet. Instead of just posting a betslip where the odds or spread may not even exist anymore, we offer a real-time table that shows the value as the lines and odds move so you always know where the positive expected value (AKA good bets) are and are not.

We also host live weekly shows on our YouTube during the football season so you can ask questions and hear more about why and how we approach some of the bets for the week.  

Absolutely! You can view all of our historical picks and also see our weekly picks on our Betstamp account. 

This depends on what you’re looking for. If you only bet once in a blue moon then our service doesn’t really make sense for you. But if you’re someone who is looking to maximize an edge, is willing to treat this like active investing and our price doesn’t eat up your bankroll, then we are for you. 

The truth is paying for any service eats into your margin for profit so you should be very sensitive to what price you’re paying. If you’re committed to betting with an edge, then you’re not going to find a better deal. We had roughly 80 NFL bets and 150 College Football bets last year (check our historical picks). At $250 for season long access, that’s roughly $1 per bet, which you can easily overcome.

If you’re looking for sports betting education and looking at the data behind predicting winners more so than just narrative based betting, then we’re for you. If you’re someone looking to bet with more discipline and practice good bankroll management, then we’re for you.  

While we have the table that updates in real-time with edges, our models have been optimized and proven to beat opening lines which means your best chance of profit is following our lead and betting early in the week, not the day before kickoff. If that’s something you can commit to, then we suggest you give us a try. 

If you just like betting on hunches, blindly tailing group rides, and like the theatrics of Stephen A. Smith or Pat McAcfee, we’re not going to be your cup of tea (but we’re still interesting we promise!) 

Let us be clear, we aim to win about 56% of our bets. That means we expect to lose 44% of our bets during the season. We know this doesn’t sound sexy but it’s how the true professionals do it because volume is your friend when you have an edge like we do. There will be weeks we are “hot” and then there will be weeks where variance kicks in and we are “cold”. This is why the true test to know if you are making smart bets is by tracking Closing Line Value, which we consistently see move in our favor. 

We also only officially bet on games where we have a 3% edge (for college) and 4% edge (for NFL). We do this because we need to demonstrate to customers that we win. You are free to set your own thresholds to be how conservative or aggressive as you like. Our official record reflects the threshold above. 

If you are looking for guarantees of weekly winners, that’s a myth and we refuse to lie to you just to get your money.  

First, we absolutely bet all of our predictions that are on our official betting log (and more) which you can verify from our Pikkit.

Second, as a new startup, we’re still a ways away from having the capital that we need to fully maximize our models. Since we are not at the point of being able to move lines ourselves, we feel our tools should be shared with you to help even the playing field and give the average bettor a fighting chance against the books that have been raking in billions. 

We make every effort to be as transparent as possible about the process so people understand if our service is a good fit for them or not. We will never try to dupe someone into buying our service.

With that being said, we do not offer refunds once the season starts. If you are still unsure, we recommend trying our monthly access first to get a better hands-on experience if you’re not ready to fully commit.  

You get access to our Betting Table that shows you, as the lines move, the edges for every NFL and D1 College Football game for spreads and totals. We had about 80 NFL bets and 150 College Football bets. At a price of $250 for a season pass, that’s roughly $1 per bet!

You also get access to our Discord community as well as additional access to us on our weekly YouTube podcast to answer questions you may have.